by: tiana perez
published 2022
Trader Joe’s is not your typical grocer. As you peruse their aisles with wonderment and become completely encapsulated by the chalkboard billboards that shine just as bright as the Las Vegas lights at night, you wonder, what did you come here to buy again?
Well, I’ll tell you. Trader Joe’s is one of the most renowned grocery stores for their fun-filled aisles highly decorated much to the amusement of the consumer. In addition to this, Trader Joe’s has price points that are just too good to be true at times.
Whether you are shopping for an entire week’s worth or just a day, Trader Joe’s has got you covered. One of my personal favorite items which definitely exposes my bias, nonetheless does not discredit the absolute deliciousness of this item itself, is Trader Joe’s Cookie Butter.
This item is intriguing as its versatility to metamorphose into any form will intrigue any common Trader Joe’s consumer. At its original state, Cookie Butter is a jar of decadent Speculoos-flavored Cookie Butter that can graciously be slathered onto anything your heart desires.
In addition to this, Cookie Butter also takes the form of literal cookies (get it, *cookie* butter?), as well as Cookie Butter flavored ice cream. This tactic created by Trader Joe’s to take a stand-alone item and curate it into multiple spinoff items is pure genius. It adds to the growth of the Cookie Butter fandom as well as introduces a new product to consumers in a new medium that they might not have proceeded to try before.
I’ll be honest and share a shocking fact with you all, the first Cookie Butter item I tried was the Cookie Butter Cookies. Overdramatically, they did change my life and I will now be purchasing all further Cookie Butter products.